Russell and Greg Hermanson now lead the day-to-day operations of the farm, carrying forward the legacy established by Alvin and Alanna Hermanson, who continue to provide valued oversight, guidance, and support. Working as a multi-generational team, they blend experience with innovation, ensuring that every aspect of the operation reflects both proven farming practices and forward-thinking approaches to agriculture.

Alongside their focus on cattle and crop production, the Hermansons also offer a range of custom agricultural services, including custom harvesting and field work for neighbouring farms, helping support the broader farming community during busy seasons. Their approach emphasizes efficiency, care for the land, and regenerative farming principles, while maintaining a strong commitment to quality, reliability, and relationships built on trust.